Latin America Intercultural Communication in Business
With Latin American as the closest and one of our and largest markets, Tennessee companies that want to succeed need overcome challenges and meet opportunities of intercultural communication with their Latin American counterparts.
Please join Christian Höferle, President and CEO of the Culture Mastery LLC, the US Department of Commerce and high caliber trade professionals at the Knoxville Chamber of Commerce on May 16, 11am as they speak about U.S., Colombian and Mexican cultural communications styles and how to build better relationships. At this seminar, we will discuss:
How to culture affects workplace and business behaviors, communication, negotiation styles and attitudes
Understand dominant behavioral characteristics of Mexico & Colombia and how they compare to the United States
How to identify cultural gaps
Strategies and best practices for doing business with Latin American partners
Communication patterns, sales and marketing approaches, managerial styles
The Dos & Don’ts, as well as the Whys of behavioral differences
Who Should Attend:
Staff working with Latin American customers or companies wanting to expand their sales to Latin America.
Speakers & Panelists:
Christian Höferle, President & CEO, The Culture Mastery, LLC
Paul Bonovich, President, Consolidated Inventory Supply, Inc.
Peter Jones, Vice President, International Business, DTN Network
Martha Taylor Fischer, Office Manager, John S. James
Robert Leach, Director, Knoxville-US Export Assistance Center, U.S. Department of Commerce
Date & Location:
Tuesday, May 16, 2017, 11AM – 2:00PM
Knoxville Chamber of Commerce
17 Market Square #201
Knoxville, TN 37902
*Registration begins at 10:30am. Networking event starts at 11:30am to meet experts in international marketing, finance and logistics.
Cost: only $30 for this event (includes lunch!)